Google flips its approach to search indexing Until recently, Google has indexed sites according to the desktop experience and content in the desktop version. Google didn’t consider mobile versions of websites in its rankings. Toward the end of 2016, Google made an announcement that it is moving to a mobile-first index “in the coming months.” In March 2017 at SMX West, Gary Illyes was asked what was delaying the mobile-first
It’s no secret that marketing is one of the key tools to running a successful operation. Many business owners have faced the same question at some point, “Where do I begin?” When you find yourself in this position, move and move quickly. Those moves could be making those cold calls, going door-to-door, or buying ad space in your local newspaper. Whatever the case may be, you have to start somewhere,
Most businesses are thinking about investing more in local digital advertising but are unsure if this is the most effective marketing strategy. According to a recent article by the BIA/Kelsey project, local digital marketing will have accelerated growth and will reach $71.6 billion by the year of 2020. Digital marketing expenditures between 2015-2020 are expected to rise at a compound growth rate of 12.8 percent. At the same time, traditional advertising
Now that Turkey Day is behind us, we wanted to discuss Black Friday in terms of numbers, and the effect online sales had on one of the busiest days of the year. Did you break the bank, or were you more conservative this year in terms of money being spent on shopping? Online shoppers outnumbered those that went to retail stores for the first time since Black Friday began. Here are
Responsive websites are great, but how much do you really know about them? A responsive site is one that adapts to whatever device it is viewed on. Whether you are looking at the site on a desktop computer or Ipad, it will look and operate perfectly. Consumers are shifting to mobile usage even more day by day. It is essential that your website run perfectly when being viewed on any device.
Photo sharing is a phenomenon with no end in sight. Users shared 9.5 billon photos on Facebook Messenger alone last month. One thing that some complained about centered around the difficulty in easily sharing photos in the Messenger app. Facebook is attempting to solve this with the rollout of Photo Magic. Think of Photo Magic as face recognition that comes directly from your camera. Once you take a picture via the Messenger app, Facebook will
At the beginning of 2015, Atlanta based web design & internet marketing agency Vette Marketing launched its new informative website. The new website is visually appealing and displays several examples of projects VM has completed over the past 12 months. With its unique and trendy design, the new Vette Marketing website uses the newest design technology in the industry. The structure of the design is based on how users would